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Portfolio Tag: Brand Audits

With a brand audit you’ll get the answers you’ve been looking for to get a competitive advantage.

A brand audit is a comprehensive and systematic examination of a brand involving activities (both tangible and intangible) to assess the health of the brand, uncover its sources of equity and suggest ways to improve and leverage that equity. The brand audit requires the understanding of brand equity sources from the perspective of both the firm and the consumer.

A Marrow brand audit will look at identity, marketing activity, internal and external perceptions of the brand and business, strengths and weaknesses, everything that reveals exactly where a brand is now. And the results are never short of fascinating with findings normally ranging full spectrum.

Below are few brands we have helped by identifying and articulating their Brand Discovery:

shopping mall branding case study
Tanzanite

The creation of a A family focused destination mall brand in at Mikoecheni, Dar es...

5th Consulting

5th Consulting needed a unique communication approach that wasn’t just another traditional, bland and boring...

Vigilance Group

Brand Positioning for a procurement fraud mitigation agency with the objective of creating a soft...

NAPCO

Learn how we transformed a regional business in the adhesive sector to communicate to a...

Star Global

A progressive commodity trading business servicing principled, ethical businesses and governments globally through the power...

Baykron

Repositioning Baykron as the go to brand for tech-accessories and appeal to a more premium,...

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