Design, Experience

A.C. Perchs Tehandel

A.C. Perch's Tehandel is a tea shop opened in 1835 by Niels Brock Perch at Kronprinsensgade 5 in Copenhagen, Denmark. The flagship store in Dubai is inspired by the very first store of the popular chain.
Category
Salient Hospitality
Tags
Brand Environment, Customer Experience, Launch Strategy, Messaging & Story, Retail Design, Touchpoint Design, Visual Identity, Visual Merchandising
Context

The challenge was to design a space that visually encapsulated the essence of the brand and product that positions them in a premium space by utilizing a strong, simple, clean, tasteful and well-thought out concept that maintained a healthy balance of functionality, versatility and visual impact.

Approach: The challenge was to design a space that visually encapsulated the essence of the brand and product that positions them in a premium space by utilizing a strong, simple, clean, tasteful and well-thought out concept that maintained a healthy balance of functionality, versatility and visual impact.

Solution: We created a lifestyle brand that captured the excitement and allure of the working in a higher frequency. We tapped into the definitive luxury and prestige of Cyberthum, Bhutani’s flagship high-rise in Noida, to deliver an elevated brand identity and lease-up campaign.

The result is a strong, bold, and modern brand that will easily catch your eye.